MY BIO

With over 25 years of experience in consumer marketing, media strategy, and sales leadership, I’ve held executive roles at leading media companies including Katz Global Media, K-ROCK, SBS Broadcasting, and KRON4. Throughout my career, I’ve helped build and revitalize hundreds of brands across a wide range of industries—from consumer products, fitness, travel, and hospitality to food & beverage, beauty, and nonprofit organizations.

As a strategist, I partner with local, national, and nonprofit clients to develop and execute cross-platform media campaigns that deliver meaningful results. My work focuses on creating go-to-market plans grounded in real-world impact and developing brand narratives that drive engagement across press, digital, social, and experiential channels. My expertise includes brand positioning, strategic partnerships, influencer marketing, and immersive brand activations.

I specialize in preparing partners for the spotlight—whether across every channel or just one—by creating efficient, results-driven strategies. I’m passionate about helping brands grow, empowering teams, and bringing bold ideas to life with creativity, precision, and measurable success.

Outside of work, I enjoy traveling with my husband and friends, taking dance classes, and staying active with CrossFit.